Incentive Schemes
DISPLAY INCENTIVE SCHEMES
| Insertion Based Scheme | ||
| Insertion | Period of consumption | Incentive |
|---|---|---|
| 1-2 | within 30 days from 1st insertion | 0% |
| 3-5 | within 60 days from 1st insertion | 3% |
| 6+ | within 90 days from 1st insertion | 5% |
| Size Based Scheme | |
| Size (scm) | Incentive |
|---|---|
| 240 to 600 | 3% |
| 601+ | 5% |
| Full Page | 10% |
| Page | Incentive |
|---|---|
| Left Hand Page | 25% |
Schemes will be applied in the order of Insertion Incentive, size incentive, B & W Incentive, (if applicable) and Left Hand Page incentive (if applicable)
Multiple Incentives cannot be clubbed. They are applied in successive manner as above on reduced base rates.
B / W incentive not applicable for front and back page and for other pages in editions which have full colour printing facility
10% incentive applicable for B / W ads (only in editions which are not full colour)
TOI Mumbai will include TOI - Navi Mumbai and TOI Thane
Left hand page incentive not applicable for page 2 and back page
To avail of multiple rate benefit, the size of the ads must be the same in all editions, however the client can avail of 50% variance in size in case of repeat insertions for the same combination / s
APPOINTMENTS INCENTIVE SCHEMES
| Size (scm) | Incentive |
|---|---|
| 121 - 240 | 3% |
| 241 - 824 | 5% |
| 824+ | 10% |
Incentive not offered for YOUR CV and GLOBAL JOBS
Applicable for Ascent, ET Ascent, NBT, MT & SnT